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Amanda Uprichard launched her eponymous fashion label eight years ago in the basement of her house in Queens, New York, with just one assistant. She wanted to be home as much as possible with her daughter, who was seven at the time. Prior to that, she was a crazy young gal in NYC, attending the Parsons School of Design, doing way too much nightlife, singing in bands, but all the while designing, making, and selling clothes, honing her craft. She took a break from fashion and the craziness of New York, and joined the PTA of her daughter’s school, where she learned so much from the amazing women there. Every piece of Amanda Uprichard clothing pays homage to her varied experiences in New York City.