Style, Tradition and Authenticity are the Southern pillars that inspired the creation of Southern Proper, Haberdashery for the Southern Gentleman. Emilie Claire Howard (fondly known as Emmie) and Reagan Hardy Howell co-founded the company in late 2005 and planted the company’s roots in Atlanta, Georgia. By com- bining an appreciation for heritage and fashion, they infused that passion into a men’s clothing line that is much deeper than a south- ern accent. Now the company, under the leadership of Mrs. Howard, is set to develop into dressing the gentleman from head to toe.

Southern Proper is based on men’s décor and dress, and each bowtie (BeausTM) and necktie (GentsTM) is adorned with hand-drawn designs, made of superior king twill silk. The neckties are even hand drawn in the South. And although neckwear is the best way for a man to add a splash of color to his suiting’s, the Southern Proper line has expanded to include boxers, belts, hats, oxfords, polos golf attire, and shorts. You can find these fancies in over 250 specialty men’s retail shops around the country and online.

  • Sort by

Gentleman's Tweed Jacket
Gentleman's Tweed Jacket

 

Gentleman's Tweed Jacket

$395.00
Quick View

Gentleman's Tweed Jacket

$395.00

QUANTITY

Grey All Prep Pullover
Grey

 

Grey All Prep Pullover

$125.00
Quick View

Grey All Prep Pullover

$125.00

QUANTITY

Navy
Navy

 

Navy All Prep Pullover

$125.00
Quick View

Navy All Prep Pullover

$125.00

QUANTITY

Light Blue

 

Light Blue All Prep Pullover

$125.00
Quick View

Light Blue All Prep Pullover

$125.00

QUANTITY

Buck and Shotgun Tie

 

Buck and Shotgun Tie

$75.00
Quick View

Buck and Shotgun Tie

$75.00

Red
QUANTITY

Grey
Cream

(see more colors)

All Prep Reversible Vest

$125.00
Quick View

All Prep Reversible Vest

$125.00

QUANTITY

Champagne & Aspirin Bow Tie

 

Champagne & Aspirin Bow Tie

$55.00
Quick View

Champagne & Aspirin Bow Tie

$55.00

Black
QUANTITY

House Rules Longsleeve Tee
House Rules Longsleeve Tee

 

House Rules Longsleeve Tee

$35.00
Quick View

House Rules Longsleeve Tee

$35.00

QUANTITY

Six Pack Longsleeve Tee
Six Pack Longsleeve Tee

 

Six Pack Longsleeve Tee

$35.00
Quick View

Six Pack Longsleeve Tee

$35.00

QUANTITY

SOLD OUT
Party Animal Longsleeve Tee
Party Animal Longsleeve Tee

 

Party Animal Longsleeve Tee

$35.00
Quick View

Party Animal Longsleeve Tee

Out of Stock

Navy

 

Thomas Pullover

$125.00
Quick View

Thomas Pullover

$125.00

QUANTITY

Buck and Shotgun Bowtie
Buck and Shotgun Bowtie

 

Buck and Shotgun Bowtie

$60.00
Quick View

Buck and Shotgun Bowtie

$60.00

Red
QUANTITY

Ducks and Shells Tie
Ducks and Shells Tie

 

Ducks and Shells Tie

$75.00
Quick View

Ducks and Shells Tie

$75.00

Yellow
QUANTITY

Frat Hat Camo
Frat Hat Camo

 

Frat Hat Camo

$28.00
Quick View

Frat Hat Camo

$28.00

Camo
QUANTITY

Stone Tartan Frat Hat
Stone Tartan Frat Hat

 

Stone Tartan Frat Hat

$28.00
Quick View

Stone Tartan Frat Hat

$28.00

Stone
QUANTITY

Gentleman's Jacket
Gentleman's Jacket

 

Gentleman's Jacket

$395.00
Quick View

Gentleman's Jacket

$395.00

QUANTITY

The Beer Run Tee
The Beer Run Tee

 

The Beer Run Tee

$35.00
Quick View

The Beer Run Tee

$35.00

QUANTITY

Tartan Frat Hat
Tartan Frat Hat

 

Tartan Frat Hat

$28.00
Quick View

Tartan Frat Hat

$28.00

Navy
QUANTITY

SALE
Labs & Flags Tie

 

Labs & Flags Tie

$65.00
$75.00
Quick View

Labs & Flags Tie

$65.00 $75.00

Light Blue
QUANTITY

SALE
Seafoam
Seafoam

 

Seafoam Campus Pants

$65.00
$99.00
Quick View

Seafoam Campus Pants

$65.00 $99.00

QUANTITY

Yellow
Turquoise

(see more colors)

Plaid Southern Shirt

$85.00
Quick View

Plaid Southern Shirt

$85.00

QUANTITY

SALE
Bow Tee
Bow Tee

 

Bow Tee

$22.00
$32.00
Quick View

Bow Tee

$22.00 $32.00

QUANTITY

SALE
Red
Navy

(see more colors)

Seersucker Shorts

$45.00
$75.00
Quick View

Seersucker Shorts

$45.00 $75.00

QUANTITY

SALE
Turquoise
Turquoise

(see more colors)

P.C. Shorts

$50.00
$69.50
Quick View

P.C. Shorts

$50.00 $69.50

QUANTITY

Navy
Turquoise

(see more colors)

Proper Polo

$75.00
Quick View

Proper Polo

$75.00

QUANTITY

SOLD OUT
Lime Shucker Pants
Lime Shucker Pants

 

Lime Shucker Pants

$125.00
Quick View

Lime Shucker Pants

Out of Stock

SALE
Butterbean Paisley Swim Trunks
Butterbean Paisley Swim Trunks

 

Butterbean Paisley Swim Trunks

$55.00
$79.00
Quick View

Butterbean Paisley Swim Trunks

$55.00 $79.00

QUANTITY

SALE
Masters Green
Light Blue

(see more colors)

Club Shorts

$55.00
$79.50
Quick View

Club Shorts

$55.00 $79.50

QUANTITY

White
Blue

(see more colors)

Frat Dress Code Tee

$32.00
Quick View

Frat Dress Code Tee

$32.00

QUANTITY

Raised Right Tee
Raised Right Tee

 

Raised Right Tee

$32.00
Quick View

Raised Right Tee

$32.00

QUANTITY

Patchwork Plaid Tie

 

Patchwork Plaid Tie

$75.00
Quick View

Patchwork Plaid Tie

$75.00

Navy
QUANTITY

Patchwork Plaid Bow Tie

 

Patchwork Plaid Bow Tie

$60.00
Quick View

Patchwork Plaid Bow Tie

$60.00

Navy
QUANTITY

Blue
Blue

(see more colors)

Original Tee

$32.00
Quick View

Original Tee

$32.00

QUANTITY

SALE
Blue
Blue

(see more colors)

Campus Pants

$50.00
$99.00
Quick View

Campus Pants

$50.00 $99.00

QUANTITY

Hunter Green

 

Hunter Green All Prep Pullover

$125.00
Quick View

Hunter Green All Prep Pullover

$125.00

QUANTITY

SALE
Cotton Boll Lounge Pants
Cotton Boll Lounge Pants

 

Cotton Boll Lounge Pants

$33.75
$45.00
Quick View

Cotton Boll Lounge Pants

$33.75 $45.00

QUANTITY

SALE
Patchwork Swim Trunks
Patchwork Swim Trunks

 

Patchwork Swim Trunks

$60.00
$79.00
Quick View

Patchwork Swim Trunks

$60.00 $79.00

QUANTITY